{"id":756,"date":"2025-05-18T14:03:43","date_gmt":"2025-05-18T12:03:43","guid":{"rendered":"https:\/\/alantana.com\/?page_id=756"},"modified":"2025-07-11T07:19:24","modified_gmt":"2025-07-11T05:19:24","slug":"start-en","status":"publish","type":"page","link":"https:\/\/alantana.com\/en\/","title":{"rendered":"Start EN"},"content":{"rendered":"\t\t
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Long-term Entrepreneurial Capital<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Alantana invests in established distribution and service businesses and works shoulder-to-shoulder with their management teams.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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What we do<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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We invest in small or medium-sized distribution and service companies in the DACH region. Our capital is unlimited in time \u2013 together with the existing owners, we realize the next growth leap.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Long-term Capital<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Family ownership, no end date<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Entrepreneurial Sparring<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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We think and act like owners<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Strategic & Operational Expertise<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Sales, internationalization, digital processes<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Our companies<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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<\/div>
Name<\/div>
Standort<\/div>
Industrie<\/div>
Partner seit<\/div>
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\"Polygon<\/div>
Polygon Chemie AG<\/div>
Olten, Switzerland<\/div>
Specialty Chemicals<\/div>
2003<\/div>
\"Accordeon<\/div>

Polygon was founded in 1980 and is a distributor of raw materials for the specialty chemicals industry. Polygon serves three key industries: cleaning agents, paints & coatings, and cosmetics. While most customers are located in Germany, Polygon also operates directly or through partners in countries beyond the DACH region (Germany, Austria, Switzerland).<\/p>\r\nIn 2003, Alfred Betschart acquired 100% ownership of Polygon and led the company operationally until Omar Sabinot joined as managing director in 2012.\r\n\r\nIn 2011, Polygon acquired IQChem AG, based in Basel, Switzerland, as an addition to its core business. IQChem, fully integrated into Polygon Chemie AG since 2024, specialized in trading pigments for the paints and coatings industry and continues to serve as Polygon's pigment product brand throughout Europe.\r\n\r\nIn 2015, Polygon fully acquired Neochem as part of a restructuring effort, complementing its existing business with a focus on cosmetics. By 2020, Neochem's business was fully integrated into Polygon.<\/div><\/div>

\"Surchem<\/div>
Surchem z o. o.<\/div>
Lodz, Poland<\/div>
Specialty Chemicals<\/div>
2010<\/div>
\"Accordeon<\/div>
Surchem was co-founded in 2010 by a local management team together with Alantana. Surchem is a distributor of chemical raw materials for cosmetics and industrial applications in Poland.<\/div><\/div>
\"Otto<\/div>
Otto Brandes GmbH<\/div>
Hamburg, Germany<\/div>
Pharma Active Ingredients<\/div>
2014<\/div>
\"Accordeon<\/div>

Otto Brandes operates as a distributor of pharmaceutical active ingredients (APIs), serving customers in Europe and overseas. Founded in 1923, the company maintains an extensive network of suppliers in China and India, acting as a crucial link between Asian production markets and European sales markets. Otto Brandes was fully acquired by Alantana in 2014 as part of a succession solution.<\/p><\/div><\/div>

\"Thomas<\/div>
Thomas Bonaud SA<\/div>
Monthey, Switzerland<\/div>
Cosmetics Products<\/div>
2022<\/div>
\"Accordeon<\/div>

Thomas Bonaud was founded in 2017 and is a distributor of cosmetic products for professional and retail customers in Switzerland. The company offers a portfolio of renowned French and Italian cosmetic brands. Thomas Bonaud was acquired by Alantana in 2022 to further accelerate the company's growth.<\/p><\/div><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Our value-add<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Provide Leverage\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    \n
  • Strengthen structure with processes & organization<\/li>\n
  • Build systems with technology and data\u00a0<\/li>\n
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    Capital for growth<\/p>\n<\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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    Create Clarity<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    • Mutual vision<\/li>
    • Clear roles<\/li>
    • Measurable targets<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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      Why Alantana<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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      • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tPermanent capital \u2013 no forced exit schedule like a private-equity fund; we\u2019re committed to sustainable growth over years \u2013 even decades.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
      • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tFlexibility \u2013 ownership structures tailored to your personal circumstances and your company\u2019s stage of development.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
      • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tFast decisions \u2013 direct access to the owner, with no layers of committees.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
      • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tPartnership of equals \u2013 we honour and safeguard your company\u2019s DNA and culture.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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        Our values<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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        Long-term focus<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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        Everything we undertake is judged against a long horizon. That mindset produces<\/p>\n

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          Consistent decisions with fewer contradictions and clear accountability;<\/p>\n<\/li>\n

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          Sustainable outcomes\u2014socially as well as environmentally;<\/p>\n<\/li>\n

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          Choices that consciously balance economic, ethical, social and ecological considerations.<\/p>\n<\/li>\n<\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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          Commitment to improve<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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          Our central ambition is to keep developing ourselves and our companies so they can reach the next level. We do this through<\/p>\n

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            Prioritisation\u2014concentrating on what truly matters;<\/p>\n<\/li>\n

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            Efficiency\u2014designing lean, effective processes;<\/p>\n<\/li>\n

          3. \n

            Innovation\u2014taking calculated risks;<\/p>\n<\/li>\n

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            A growth mindset\u2014enjoying the journey while we advance.<\/p>\n<\/li>\n<\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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            Care and dare<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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            People and the relationships we build with them are our greatest asset. We look after our team, listen to them and acknowledge their interests and feelings. At the same time we push one another to realise our full potential\u2014having the courage to embrace risk and set ambitious goals.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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            About us<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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            Alantana is a family investment holding led by Andreas Betschart. In 2022 he assumed control from his father, Alfred Betschart, who had laid the foundation in 2003 with the purchase of Polygon Chemie AG. After joining Alantana in 2018, Andreas brought experience from private-equity investing across Europe, consulting (Capgemini, Deutsche Bank Inhouse), M&A (J.P. Morgan) and industry (Sulzer, Rolls-Royce). He holds a Master\u2019s in Banking & Finance and the CEMS Master in International Management from St. Gallen and Stockholm. In 2022 he acquired a majority stake in Thomas Bonaud SA, extending the portfolio from raw materials to finished-goods distribution. Andreas is married with one child and enjoys cycling, yoga, mountain & winter sports as well as psychology and personal development.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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            Get in touch<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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            Feel free to contact us\u2014we are always open to an informal introductory conversation.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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              Long-term Entrepreneurial Capital Alantana invests in established distribution and service businesses and works shoulder-to-shoulder with their management teams. What we do We invest in small or medium-sized distribution and service companies in the DACH region. Our capital is unlimited in time \u2013 together with the existing owners, we realize the next growth leap. Long-term Capital […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-756","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/alantana.com\/en\/wp-json\/wp\/v2\/pages\/756","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alantana.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/alantana.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/alantana.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/alantana.com\/en\/wp-json\/wp\/v2\/comments?post=756"}],"version-history":[{"count":13,"href":"https:\/\/alantana.com\/en\/wp-json\/wp\/v2\/pages\/756\/revisions"}],"predecessor-version":[{"id":833,"href":"https:\/\/alantana.com\/en\/wp-json\/wp\/v2\/pages\/756\/revisions\/833"}],"wp:attachment":[{"href":"https:\/\/alantana.com\/en\/wp-json\/wp\/v2\/media?parent=756"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}